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Course Description
Teach Yourself Search Engine Strategies in 7 Days
Self Directed Tutorial
- Designed for those who work best on
their own
- 6 comprehensive lessons (Based on
Workshop)
- Complete in 7 days or take up to 15
weeks
- Course material updated as soon as
search engines change
- Expert search engine guru tips and
strategies
- Search engine charts and guides
- Comes bundled with or without Web
Position Gold Software (Reg $12.00)
WebPosition™
is a rather unique software program that will provide you
with valuable information about your rankings in the search
engines and will inform you when those rankings change.
However, before the program can "do its stuff,"
you have to "tweak" your website by analyzing it
and making necessary changes in order to ensure its success,
and for the program to be of maximum benefit to you.
Taking this tutorial and test driving the software show that
you're serious about having a successful website, so now's
the time to make some changes here and there to get your
website placed in the top ten rankings in the engines and to
keep it there. After you have had a chance to familiarize
yourself with WebPosition Software we suggest that you
purchase the full version.
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The
main difference between the workshop and the tutorial
is that the latter includes limited facilitator
interaction. You work at your own self- pace to
achieve daily outcomes for a period of 7 or more days.
Full interaction is enjoyed by participating in any
one of 17 different online forums. |

What Will You Get With this Tutorial?
You'll have access to a comprehensive tutorial on how to
improve your ranking in the search engines in seven days.
The tutorial includes special "feedback sections"
at the end of each day,so you can make sure you're on the
right track before proceeding.
The Search Engine Positioning Strategies Tutorial is a
comprehensive and quick means of improving your rankings in
the search engine. Certainly, all of the concepts covered in
the Search Engine Positioning Strategies Workshop are also
covered in the tutorial, plus more.
You'll receive
up-to-date information on web positioning, additional
resources on search engines and marketing techniques.

More About the Tutorial
Through WebPosition Gold and this
tutorial, you'll be presented with a set of tools that you
can use that will push your website down the road to
success.
We'll provide you with the tools and curriculum you need,
but remember that there's no guarantee that better placement
will occur immediately.Depending on your website and the
keywords you choose, you may have to spend more time
tweaking your site before watching those rankings go slowly
up.
With this tutorial, your course in web positioning can be
geared to your own pace. Fit it into your busy schedule in
the way it works best for you. By the end of the tutorial,
you'll have the opportunity of seeing your page's position
either increased to a higher ranking, or you'll at least be
able to recognize how to tweak the system yourself.

Day 1
The tutorial
begins with a brief introduction of the WebPostion software,
search engines, and the "Secrets Report". This is
a working practical turnkey system that will level the
playing field! Students will look at all the strategies in
the search positioning process with the best possible
solutions for analyzing their web site and how people search
on the web. This will help them determine why and how
keywords play a major role in search engine positioning and
why they are relevant to your site.

Day 2
Now that you
have compiled your keywords, you will study where and how to
use them. You will dig deeper in "what makes the search
engines work", and why you may not be positioned in the
top 30. Factors that affect relevancy such as: site
popularity, weight of keywords, keyword placement, etc.
Everyone will have a clearer picture of what works. There
will be tips, techniques, and resources for you to explore.

Day 3
What's in a
name? Everything when it comes to a title. What about that
description that will be seen by millions and strongly
influence search engine placement. What about the rest of
those meta tags? Meta tags are not any big secret, but you
need to be aware of them and understand how they work. You
will focus attention on these all important tags.

Day 4
Many sites
are entered into by "Doorway Pages" or
"Gateway Pages". They act as alternate entrances
to your site tailored to rank well on a particular engine.
There are many reasons to use doorway pages and you will
master the techniques in this tutorial. By the end of today
you will have a high powered doorway page to submit with all
the right ranking algorithm.

Day 5
In Day 5,
you'll continue to build on the previous days' work while
taking time to look at the sites that are ranked in the top
ten. This is the time to analyze your competitors' HTML
codes and study their setup and design, you'll gain valuable
information to fine tune your site or doorway page. Why is
this important? By looking and analyzing what others are
doing, it will provide you with some additional tactics.
Many of the tactics you will learn can make the difference
and sky rocket you to the top 30.

Day 6
The student
may ask is there more they can do to be in the top 10? Has
everything been done that could be done? Where do you go
from here? There will be a few final thoughts and pointers
about WebPosition Gold and further resources the student may
use to provide up to the minute information. In Day #6, we
will have more additional tips on placement with some of the
"new breed" of search engines and directories like
Yahoo!

Day 7
This
is your last Day of JER's tutorial. You should be well on
your way to having all the tools to arm you with a web site
that is capable of being in or close to the top. One more
important technique that will be discussed is the importance
of a website's popularity along with other winning and
marketing strategies. So there you have it, your last Day.
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Congratulations and welcome to the top!

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